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Parlux Enters Deal With Kenneth Cole

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By: TOM BRANNA

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• Kenneth Cole Productions Inc. has entered into a new licensing agreement with Parlux Ltd., effective Jan. 1, 2013. With more than 20 years experience in marketing and developing fragrance brands, the collaboration marks the beginning of a new direction for the Kenneth Cole fragrance business. “We welcome the addition of Kenneth Cole to the Parlux family. This iconic New York brand provides its consumers with a combination of intelligence, irreverence and style,” said Linda Levy, senior vice p...

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